Art for exposure, do or dont?

Spend your time on the internet searching for a job, and sooner rather than later you will come across an offer saying something along the lines of ‘Great exposure in exchange for your art, join us now!’ Or in other words, give us your time and effort for free, while drawing exactly what we want you to draw, and we make sure people see it.
This isn’t necessarily always a bad thing, but this completely depends on the context of it all. So what should you pay attention to? And when should or shouldn’t you do art for exposure? Here’s a little guide for you.

Picking the right audience for your art

Picking the right audience for your art can be a tricky thing to do. There are so many channels to display your art! It’s very easy to spread yourself thin.
But even if you manage to narrow down a specific audience, it may not work out because you’re in the wrong place, or maybe just for some unknown reason. Finding the right audience for your artistic endeavors takes time but we’re here to help you out!

Effective planning as an artist (freelancer) working from home

Anyone that ever had a job knows that effective planning is key, especially when you are responsible for your own work. That’s the case, even more, when you’re an artistic freelancer, or a freelancer to begin with. Freelancing, or working from home for a business, an approach that has been growing exponentially lately, requires a lot of planning. Unlike jobs where you have to travel to every day, working from home comes with its own perks and obstacles. There are many ways to overcome the latter, in this article we will discuss a few.

Target audiences, how I aim to generate income

Having more than one audience is totally fine. Honestly: Catering to more than one audience means that you’re having a good business practice!
Especially when it comes to the artistic world, its very beneficial if you have more than one project going on. It will help you continue your work even if there’s a crisis or recession going on. If one kind of project doesn’t work: The other might do very good, or at least sustain you.